In recent years social media, likely more than anything else, has significantly impacted most of our daily lives. Facebook, the most famous, is moving out of the confines of a typical social network and becoming more and more integrated with other parts of our lives. Indeed, this is something we can notice when hearing common phrases such as "liking this" in everyday conversation or when seeing fashioned Facebook inspired Halloween costumes! Besides, the story of how Facebook was created has even been featured in the Oscar nominated film: "The Social Network".
Lately, I found that the social networking site has even been dipping its foot into the packaging world! A young company based in California, Facedrink, has developed a Facebook inspired energy shot. The company promotes the taste as "tasting like friendship" as a reference to the social media site, as well as using "It gives you Social Energy" in marketing and they define it as "Social Energy is what you need to manage all of the events in your life."
The drink is similar to those 5-hour ENERGY Shots that seem to have become innumerably popular but the company claims it is healthier. It is sugar and carbohydrate free, three calories, and contains natural fruit flavors, taurine and 140mg of caffeine.
Each energy shot is packaged in a deep blue shrink sleeve with simple graphics. The word Facedrink is printed in the classic Facebook white font with the phrase "the social drink" below it in the same font. Below that is a lighter blue box that reads "Add as Friend" as another reference to the site.
It is unlikely for Facedrink to be named the official drink of Facebook since it has obviously no actual connection with the social media site. This drink is likely going to face some legal problems when Mark Zuckerberg gets wind of it; he is very vigilant when it comes to protecting his brand. The sale of the "Poking Inventor", an action figure that bore his image, has recently been banned although I will admit that is more of a serious issue.
This new product is being marketed exclusively toward social media users, promising Facebook over-users to provide them "social energy." So is Facedrink destined to be the drink of choice for nerds around the globe?
Lately, I found that the social networking site has even been dipping its foot into the packaging world! A young company based in California, Facedrink, has developed a Facebook inspired energy shot. The company promotes the taste as "tasting like friendship" as a reference to the social media site, as well as using "It gives you Social Energy" in marketing and they define it as "Social Energy is what you need to manage all of the events in your life."
The drink is similar to those 5-hour ENERGY Shots that seem to have become innumerably popular but the company claims it is healthier. It is sugar and carbohydrate free, three calories, and contains natural fruit flavors, taurine and 140mg of caffeine.
Each energy shot is packaged in a deep blue shrink sleeve with simple graphics. The word Facedrink is printed in the classic Facebook white font with the phrase "the social drink" below it in the same font. Below that is a lighter blue box that reads "Add as Friend" as another reference to the site.
It is unlikely for Facedrink to be named the official drink of Facebook since it has obviously no actual connection with the social media site. This drink is likely going to face some legal problems when Mark Zuckerberg gets wind of it; he is very vigilant when it comes to protecting his brand. The sale of the "Poking Inventor", an action figure that bore his image, has recently been banned although I will admit that is more of a serious issue.
This new product is being marketed exclusively toward social media users, promising Facebook over-users to provide them "social energy." So is Facedrink destined to be the drink of choice for nerds around the globe?
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Learn more about Facedrink. Stop by Facedrink's site where you can find out all about Energy Drinks and what they can do for you.
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